Sway

When skincare becomes ritual, design must reflect it

Category

Brand strategy

Brand strategy

Brand strategy

Brand strategy

Client

Miroa

Miroa

Miroa

Miroa

Role

Brand Designer, Creative Director

Brand Designer, Creative Director

Brand Designer, Creative Director

Brand Designer, Creative Director

Tools

Figma, Adobe XD, Lightroom

Figma, Adobe XD, Lightroom

Figma, Adobe XD, Lightroom

Figma, Adobe XD, Lightroom

Miroa wanted to leave “clean girl” aesthetics behind. We created a bold, minimal, luxury-meets-attitude brand.

Overview

  • Full brand identity and packaging system

  • E-commerce site + launch visuals

  • Art direction for campaign shoot

Result

The brand became a study in restraint and rebellion: sleek lines, monochrome palettes, unexpected textures. It didn’t whisper sophistication—it stated it, confidently. From identity to execution, every detail was crafted to assert presence, not perform. This was elegance on its own terms.

GOT A PROJECT IN MIND?

Let’s write the next chapter together

Let’s write the next chapter together

Let’s write the next chapter together

Let’s write the next chapter together

Whether it’s a big idea or a small spark, we’d love to hear what’s on your mind.
Tell us what you’re dreaming up, and we’ll help you bring it to life—visually, thoughtfully, and with heart.

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