Bloomly

Designing a brand that feels like a love letter

Category

Brand strategy

Brand strategy

Brand strategy

Brand strategy

Client

Flora

Flora

Flora

Flora

Role

Brand Designer, Illustrator

Brand Designer, Illustrator

Brand Designer, Illustrator

Brand Designer, Illustrator

Tools

Photoshop, Illustrator, Framer

Photoshop, Illustrator, Framer

Photoshop, Illustrator, Framer

Photoshop, Illustrator, Framer

Bloomly wasn’t just seeking visual identity—it was yearning for an imprint, something that lingered in the heart like a cherished memory. We leaned into that feeling, crafting a brand experience that echoed the intimacy of a handwritten note—personal, and delicate.

Overview

  • Identity, print, and simple e-commerce

  • Romantic, analog visual cues

  • Soft tones and sketchy illustrations

Result

Every detail—from the typography to the textures—was designed to speak softly but stay long. Because for her audience, this wasn’t just floristry. It was emotion, wrapped in petals.

GOT A PROJECT IN MIND?

Let’s write the next chapter together

Let’s write the next chapter together

Let’s write the next chapter together

Let’s write the next chapter together

Whether it’s a big idea or a small spark, we’d love to hear what’s on your mind.
Tell us what you’re dreaming up, and we’ll help you bring it to life—visually, thoughtfully, and with heart.

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